Announcement strengthens ‘backbone’ of the broadcast industry
After a decade of collaboration, Clearcast and Adstream have today announced an extension of the Adstream contract for the Adway copy clearance system. The contract will see Adstream operate the Adway system for Clearcast for a further 12 months, with Clearcast holding an option to extend beyond that.
Adstream first supplied the Adway system to Clearcast in 2003. Since then the system has been the backbone of the UK broadcast industry, which has relied upon Adway for copy clearance.
Chris Mundy, MD of Clearcast commented, “Clearcast are pleased to be able to announce this extension. We have enjoyed a productive working relationship with Adstream over the last 10 years and value their continued partnership and professionalism in the delivery of the Adway system which handles over 33,000 scripts and 61,000 TV commercials a year”
Gerard Barron, CEO and Founder of Adstream said, “After ten years of working closely with Clearcast, we’re thrilled to be extending our arrangement and helping ensure the efficient operation of copy clearance in the UK broadcast industry.”
For any queries regarding this press release please contact Charlotte McIntosh at Adstream on 020 7539 8561 or Ellie Bonnet at Clearcast on 020 7339 4711 or firstname.lastname@example.org.