Press Release – Shepheard Neame

30th May 2013

We received a script from Shepherd Neame last summer as part of their Spitfire Ale series starring comedy actors Armstrong and Miller.


The proposed script depicted Polish people in the UK in a way that we felt could cause offence.
In circumstances such as these it is up to the advertiser to demonstrate that widespread offence would not be caused and Shepherd Neame have not to date come back on this point. Should they do so we will of course consider their arguments and work with them to try and come to a solution where their script can be approved.


We have seen reports in the press of an ad which references Irish people, however the script we received did not reference this group.


For further information please contact: Eleanor Bonnet on 020 7339 4711 or