Welcome to Clearcast, A Guide for Advertisers and Agencies

In February 2012 we published a useful handy-sized guide for advertisers and agencies who would benefit from learning about who we are and how we work.

 

 

Content includes...

 

Why do my ads have to be approved by Clearcast?

Who Clearcast is and the role we play in the wider context of TV Advertising

 

ASA, BCAP and the Codes

...and what an advertiser should do if someone complains about their ad.

 

How copy clearance works

Our processes (Pre & Post production), signing up to our online system Adway, Your Clearcast Contact, How long does Clearance take? And Speeding up your Clearance…

 

Extras

Training, Out of Hours & Live Clearances, Pitch Advisory Service, Meet the Consultant, VoD, Late Clearance, Teleshopping, OnlineFlashTest.com.

 

FAQs

Five of the our most commonly asked questions, answered.

 

If you would like to download the brochure in a printable pdf format, click on the image above or the file below.

File: WTC brochure printable

Or if you work at an advertiser or agency and think you and/or any of your colleagues would benefit from having a handy A5 copy for your office, please send an email request to communications@Clearcast.co.uk with details of your request.