New website helps parents report unsuitable media content
ParentPort was launched in October to make it easier for parents to complain about material they have seen or heard across the media, communications and retail industries.
The website has been jointly developed by the Advertising Standards Authority (ASA), the Authority for Television On Demand (ATVOD), the BBC Trust, the British Board of Film Classification (BBFC), Ofcom, the Press Complaints Commission (PCC) and the Video Standards Council (VSC)/Pan-European Game Information (PEGI).
It provides straightforward information on what parents can do if they feel they have seen or heard something inappropriate for their children.
The site makes the process of making a complaint easier by directing parents to the right regulator for their specific area of concern.
Have Your Say
The website also provides a ‘Have Your Say’ section, which allows parents to provide informal feedback and comments which regulators will use as an extra gauge of parental views.
There’s also advice on how to keep children safe online and what parents can do about other products like clothing and the display of magazines in shops.