The Clearcast Newsletter Spring 2017

14th March 2017

Twice a year the team at Clearcast put together a newsletter chock-full of great articles.  As ever, this issue features a mixture of handy copy advice, important regulatory updates and behind the scenes shenanigans. Whether you’re new to Clearcast and wondering what’s shaking, or a seasoned pro looking to stay on top of your game there’ll be something in there for you. Download it now by clicking the link below, or read on for more info.

 

Clearcast Newsletter Spring 2017

Articles include:

Clearcast and programmatic advertising

We’re being approached more and more by digital operators and here we tell you how we’re developing in this area.

European advertising self-regulation

We invite Lucas Boudet, the DG of EASA, to share his thoughts on how self-regulation will change in the rapidly changing European environment.

CopyCentral

We’ve listened to users and rolled out new functionality to make life easier.

How did we perform in 2016?

We achieved a step change in the delivery of our service levels last year. And 9/10 of the most complained about ads of 2016 were tv ads but none had upheld rulings by the ASA.

New to TV advertising?

Seven things you need to know if you’re new to tv or haven’t worked with us for a while.

Ladies’ Day at Southend with the Whitechapel Mission

Clearcast for Better is the name of our CSR programme. Read about our latest venture.

Dear Jackie

What to watch out for in your weight loss campaigns.

 

And many more!

 

Download the newsletter now!