Getting Started

New to TV Advertising?

If you are new to working with us or haven’t worked with us for some time, you may benefit from in-depth support through the copy clearance process.

Mani Sohanpal is our Senior Copy Executive dedicated to new business and helping companies who work with us infrequently. He’s on hand to help get you set up on Adway and offer you detailed guidance through the clearance process. Adway is our online submission system and is used for:

  • Script submissions by agencies
  • Communicating with agencies
  • Dialogue back and forth about scripts
  • Final approval of scripts  
  • Uploading of rough cut and finished ads
  • Dialogue about rough cut and finished ads
  • Approval of ads and information about any restrictions given




Request a log in for Adway by clicking the register button below:


 2013 Testimonials

"I am writing to say a big thank you to Mani. We really appreciate his efforts and the assistance we received during the Clearcast process. Thank you very much. We are looking forward to seeing it on TV soon."

- Jack Gibson, BHM Media, August 2013


 "Just wanted to say thank you for all your help. Wouldn't have been able to get through everything without it and you made it all very clear and easy to understand. Glad the ad got approved so quickly and I'm looking forward to seeing it on tv."

- Nick Miller, Aardman Animation, March 2013


“We just got the approval emails and I'm so delighted!!!  It feels like such a big achievement that our two ads have been cleared and I really appreciate your help and support - not to mention your patience!!  Thank you.”

 - Nicola Sands, Applehead Media, February 2013


You can find user guides for Adway on our Useful Stuff page. In addition we offer a Remote Support Tool which provides remote assistance to anyone who may have difficulties using our systems or services.

Click here to contact Mani, please remember to include your contact details. There is no charge for this service.

New users at an agency that is already registered with us can request a log in to use Adway.


Request a log in for Adway by clicking the register button below:



Clearcast is broadcaster, agency and production house neutral and no organisation gets preferential terms. Adway is a standalone system and not currently integrated with any advertising agency, production house or advertising services systems. Where opportunities arise for integration they will be made available to third parties on equal terms.